Palmes Advisory was commissioned by a multinational conglomerate to advise on establishing a leading presence in Saudi Arabia’s giga project market amid the Kingdom’s Vision 2030 transformation.
We delivered a comprehensive strategy founded on an in-depth market analysis. By identifying key projects across the Kingdom, we evaluated sectors with the highest strategic potential and assessed the competitive landscape to pinpoint market entry opportunities.
Our strategic recommendations included evaluating market entry models such as joint ventures, strategic alliances and direct capital deployment. Leveraging expert partnerships, we developed a clear roadmap for navigating regulatory requirements and ensuring compliance with local laws.
Understanding regional dynamics was critical. We provided an extensive report on Saudi Arabia’s public and private sector landscape, highlighting relevant economic reforms, regulatory changes, and investment incentives. Additionally, we analysed the geopolitical landscape to ensure the strategy aligned with the client’s global footprint, effectively delivering on its priorities while being culturally sensitive. Our stakeholder mapping identified key government entities, project developers, local business leaders and potential partners, allowing us to prioritize engagement efforts.
Taking this further, we developed a tailored positioning plan, aligning messaging with the client’s values and Vision 2030 objectives, emphasising sustainable development and innovation. We facilitated high-level direct meetings, bilateral discussions, industry forums, and networking events to engage relevant stakeholders across government and the private sector. This activity enabled the client to demonstrate mutual benefits to local stakeholders and build the foundations for long-term strategic partnerships.
Our services empowered the client to make informed decisions, with an enhanced market entry and positioning strategy tailored to the unique challenges and opportunities of the Saudi giga project market.